A few months ago, I stumbled across Tenth Moon Mothercare on Instagram and fell down the rabbit hole. It’s a company that promotes self care for mom in the postpartum period and covers all aspects of discomforts after childbirth! While I don’t have a baby registry (nor a baby), when that time comes this package is going to be first on my list! Blend up a bulletproof coffee and learn why Lindsay of Tenth Moon Mothercare cares so much about your postpartum experience, and why you should too!
What inspired you to start this company?
Let’s face it: in most of Western culture, nearly all attention falls to preparing for and caring for our babies. A new mom’s wellbeing is so often overlooked, but the reality is that it’s absolutely essential to the wellbeing of her family, and her newborn. (That’s not just my opinion; there are studies that prove it.)
Tenth Moon Mothercare is Canada’s first postnatal care package company. In different cultures around the world, there are beautiful traditions of mothering the mother and making sure that women are taken care of so that they’re best able to thrive and care for their newborn. I find this hugely inspiring and want to create a new tradition of care for moms in Canada.
My postpartum experience with my first baby was nothing like what I had imagined. I’d ended up having an emergency caesarean and found myself physical and emotionally depleted in a way I didn’t know was possible. Even though I was a doula, I was prepared for how challenging new motherhood would be. I had tons of support from my husband and my mum, and I remember thinking, “How would I possibly be surviving right now without this encouragement and care?” A few months later, the idea for Tenth Moon started to blossom. I started making small care packages for friends, and getting requests from friends of friends. Eventually I began connecting with suppliers and fine-tuning the details and I was seven months pregnant with my second baby with I officially launched Tenth Moon Mothercare.
The business is and always has been about maternal health and wellness, with a vision to change the way we think about postpartum care in Canada. The heart-warming feedback I get from women who receive Tenth Moon packages is an amazing source of inspiration for me now.
What was your favourite product to create?
I love all of the products in our packages, but when it comes to “creation” I’d say my favourite is our Yummy Mama granola. It’s addictively delicious. It’s packed with nutrient-dense organic oats, pumpkin and sunflower seeds, coconut and pecans, and toasted in maple syrup. Oats and pecans are considered galactagogues, or foods that help to promote a healthy breastmilk supply, so it’s perfect for nursing moms. But even if someone isn’t breastfeeding, for whatever reason, it’s a super nutritious, easy snack that’s yummy any time of the day or night. Our mamas love it.
Which of your packages is the most popular?
Tenth Moon Essentials is our most popular. It includes our Herbal Sitz Bath, Lavender Mineral Soak, Organic Raspberry Leaf Tea, Yummy Mama Organic Granola, Organic Coconut Oil and Shoosha Rescue Nipple Balm. The Essentials are included in all of our bigger packages as well.
What’s the first thing you do every morning to start your day off right?
My day pretty much always starts with my youngest daughter crawling into our bed for snuggles around 6.30 a.m. Her big sis isn’t an early riser, but she and I have a morning cuddle, too, when she wakes up. We talk about our dreams, if we can remember them. Aside from that, I start the week with sunrise yoga at 6.30 a.m. every Monday.
What’s your favourite self-care practice?
I try to keep it simple with self-care. For the past few months I’ve been listening to a yoga nidra mediation at bedtime. I love it, because it requires me to do nothing and helps me to fall asleep with a calm mind, rather than rethinking the zillion items on my to-do list.
What’s the best advice you’ve ever received?
I’ve done a lot of travelling and spent a few years living abroad in different places. In my early twenties, when I was getting ready to leave on my first epic backpacking adventure, my mum gave me a card with this quote by Henry David Thoreau on it:
“Go confidently in the direction of your dreams. Live the life you’ve imagined.”
It meant so much to me to receive that from her at the time, and I’m still living my life that way. (Thanks, Mum!!)
What’s your personal or professional motto?
No official motto, but I do love listening to the super quirky 80s one-hit-wonder Break My Stride by Matthew Wilder when I’m working, whether it’s a personal project or Tenth Moon Mothercare.
Nobody’s gonna break my stride/
Nobody’s gonna slow me down/
Oh, no. I’ve got to keep on moving/
The video features dancers in sparkly green leotards, for extra inspiration. If you’ve ever heard this song before it’ll likely be stuck in your head for the rest of the day. I hope that’s a good thing!